Effective date: 16 July 2026. Last updated: 16 July 2026. Cookie inventory reviewed: 16 July 2026.
What Cookies Are on Tower Rush
Cookies are small text files that a website, or a service acting for it, can store in the browser. They help a site work, remember choices and, where consent is given, measure how the site is used. The table below shows the main types that may be met on towerrushplay.app.
| Type | Who places it? | Common example |
|---|---|---|
| First-party | towerrushplay.app or a service via our domain | A consent choice |
| Third-party | Another domain | Embedded media or advertising |
| First-party analytics | An analytics script via our domain | A GA client id |
| Session cookie | Expires at the end of the session | Temporary security |
| Persistent cookie | Kept until expiry or deletion | Language or consent |
Similar Technologies Tower Rush Uses
Cookies are not the only way information can be stored or measured. We may also use, or encounter, the related technologies below, and the non-essential ones are treated with the same consent approach as cookies.
| Technology | Function |
|---|---|
| Local storage | Holds a preference without a cookie |
| Session storage | Lasts until the tab or session ends |
| Pixels or tags | Record an event on load |
| SDK | Powers an embedded feature |
| Consent records | Store accepted or rejected categories |
| Server logs | Note technical requests without cookies |
| URL parameters | Carry referral or campaign details |
| Cache storage | Improves speed and offline access |
Why Tower Rush Uses Cookies
We keep cookie use to a minimum and rely on it for four purposes only: delivering and protecting the site, remembering choices, measuring performance with consent, and lawfully understanding outbound-link use. We do not use cookies to place bets, change a game's RTP, or access casino, bank or payment accounts; those actions sit outside our platform.
Strictly Necessary Cookies on Tower Rush
These cookies are required for the site to work and to stay secure, so they are used where necessary and cannot be switched off through the consent banner. The current essential inventory is set out below.
| Storage function | Provider | Purpose | Typical duration |
|---|---|---|---|
| Consent preference | towerrushplay.app or CMP | Records the cookie choice | Up to 12 months |
| Consent version | CMP | Notes the notice version | Up to 12 months |
| Form-security token | towerrushplay.app | Prevents forged form requests | Session or up to 24 hours |
| Load-balancing state | Hosting or CDN | Routes requests correctly | Session |
| Security challenge | Security provider | Distinguishes automated abuse | 30 minutes to 12 months |
| Language choice | towerrushplay.app | Delivers the right language | Up to 12 months |
Functional Cookies on Tower Rush
Functional cookies are optional and are used only with consent where required. They remember helpful preferences so the site behaves in the preferred way.
| Functional purpose | Data stored | Maximum planned duration |
|---|---|---|
| Language selection | en-IN or hi-IN | 12 months |
| Display preference | Theme or contrast | 12 months |
| Dismissed notice | Notice id and status | 6 months |
| Accessibility choice | Display setting | 12 months |
Analytics Cookies on Tower Rush
With consent, we may use Google Analytics 4 to understand how the site is used in aggregate. The main cookies it can set are listed below with Google's default expiry.
| Cookie | Provider | Purpose | Google's default expiry |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes users via a client id | 2 years |
| _ga_<container-id> | Google Analytics | Preserves session state | 2 years |
Modern browsers also cap how long cookies last regardless of these defaults; for example, recent Chrome versions limit many cookies to around 400 days, while Safari can limit script-set cookies to about 7 days. When analytics is enabled, we apply the conditions below.
| Control | Policy |
|---|---|
| Prior consent | Analytics stays disabled until consent is accepted |
| Form data | Contact-form fields must not go to analytics |
| URL review | No personal information is placed in URLs |
| Data minimisation | Only the measurements we need are collected |
| Retention | ≤14 months |
| Withdrawal | Stops new collection |
| Advertising linkage | Not enabled by default |
Tower Rush Outbound-Link and Affiliate Measurement
Where lawful, and with consent for non-essential measurement, we may record limited, non-identifying details when an outbound or affiliate link is used, so references can be kept working. The elements involved are shown below.
| Data element | Example purpose |
|---|---|
| Source page | Where the link appeared |
| Destination domain | Detect broken references |
| Timestamp | Group events |
| Random click identifier | Prevent duplicate counting |
| Consent status | Follow the consent choice |
| Broad device type | Diagnose mobile-link problems |
Because Indian law prohibits advertising online money games, we do not use this measurement to promote such games, and a click identifier never contains a UPI PIN, card number or other sensitive data.
Advertising Cookies on Tower Rush
We do not currently use advertising or personalised-marketing cookies, because they are not needed on our platform. If they are ever introduced, we will first disclose the provider, the cookie names, the purpose, the duration, the data collected and the recipients, obtain consent where required, and review the change against Indian law, including its restrictions on advertising online money games.
Third-Party Content and Cookies on Tower Rush
Some pages may embed third-party content such as a video or an image gallery. If such content is added, it can set its own cookies under the provider's policy once it loads, and non-essential embeds are loaded only after consent. We do not control third-party cookies, so the relevant provider's policy is worth reviewing for the details of what they store.
Tower Rush Cookie Banner and Preference Centre
Where required, a cookie banner appears on the first visit with clear options. Accept all, Reject non-essential, or Customise the choices and then Continue can be selected, and the decision can be reviewed or changed later. No optional category is pre-ticked, so nothing non-essential runs until a choice is made. A Cookie Settings link in the footer reopens the preference centre at any time.
How to Manage Cookies on Tower Rush
As well as our banner, the browser gives direct control over cookies. The short guides below point to the right settings.
Google Chrome
Open Settings, then Privacy and security, then Cookies and other site data, where cookies can be blocked or deleted and exceptions set. On desktop, the icon in the address bar also shows cookies for the current site.
Mozilla Firefox
Open Settings, then Privacy and Security, where Enhanced Tracking Protection and the Cookies and Site Data section allow cookies to be cleared, blocked or managed for individual sites.
Microsoft Edge
Open Settings, then Cookies and site permissions, then Manage and delete cookies and site data, to review, block or remove cookies and to allow or deny specific sites.
Apple Safari
On a Mac, open Safari Settings, then Privacy, to block cookies and manage website data; on iPhone or iPad, the Settings app under Safari controls cookies and clears history and website data.
Mobile browsers
On mobile browsers, the app's settings or privacy menu holds cookie and site-data controls. Clearing browsing data or using a private or incognito tab also removes or limits cookies for that session.
Effects of Rejecting or Deleting Cookies on Tower Rush
Cookies can be rejected or deleted at any time, but some choices change how the site behaves, as summarised below. Rejecting optional cookies never blocks access to our information.
| Action | Possible effect |
|---|---|
| Reject analytics | No optional measurement takes place |
| Reject functional | Preferences may not persist between visits |
| Block all cookies | Consent or security state may not be remembered |
| Delete site data | The banner and stored preferences reset |
| Private browsing | Cookies disappear at the end of the session |
| Block third-party content | Embedded media may be unavailable |
| Clear cache only | Cookies may remain in place |
Tower Rush, Do Not Track and Global Privacy Signals
Some browsers can send Do Not Track or global privacy signals. There is no single agreed standard for how websites must respond, but where our consent tools recognise such a signal we aim to honour it. Optional cookies can also be managed at any time through our banner and the browser settings.
Tower Rush Consent Records and Retention
We keep a record of cookie choices so they can be respected and so that consent can be shown to have been given. A consent record is typically kept for up to 12 months before the choice is asked again or when the notice changes. Analytics event data, where enabled, is retained for no more than 14 months, and routine server logs are kept for up to 90 days.
Tower Rush Data Security
Where cookies are used, we apply appropriate protections. These include the Secure flag so cookies travel only over HTTPS, the HttpOnly flag so security cookies cannot be read by page scripts, and the SameSite attribute to reduce cross-site misuse. These measures lower risk but cannot make any system perfectly secure.
Updates to the Tower Rush Cookie Policy
We may update this Cookie Policy when our cookies, tools or the law change, and we review the cookie inventory periodically. The version shown here is the current one, and the dates at the top show when it was last revised and when the inventory was last reviewed. Continued use of the site after an update means the revised policy is accepted, so the policy is worth checking from time to time.
Contact Tower Rush
Questions about cookies or choices can be raised through our contact page, and our Privacy Policy explains how personal data is handled. When writing to us, include only what is needed to help us respond. Passwords, one-time passwords and UPI PINs should never be sent in a message.
18+ only. Tower Rush is a game of chance, not income. India helpline KIRAN (24x7): 1800-599-0019. Set limits and never chase losses.
Tower Rush Game Screens
Real Tower Rush captures, so every visual below shows the actual Galaxsys product rather than a redrawn mock-up.
